How Translation Will Survive the Robot Onslaught

by Veerle Vanderplasschen The translation industry, like countless others, is threatened by the rise of the robots. On the face of it, translation is one of those mechanical activities that could easily be handled by a nifty piece of Artificial Intelligence. Google Translate is just the start, imperfect as it is, and it wouldn’t be […]
How to Boost Migrants’ Quality of Life with Language

When people move away from their place of birth and into a country where they don’t speak the national language, integrating into that new society can be a real struggle.
Chabuduo. Or is it?

If I am an Australian consumer of a Chinese product, do I care that the accompanying literature is written in broken English?
“It must have been hard to translate. I understand the basic gist. No worries.”
Creative Translation: When Creativity Alone Is Not Enough

Once a word is printed or appears on a screen, it is open to interpretation.
Choosing the right word is a creative act, because writing is subjective and there are many word choices to pick from to convey the right message.
How to Manage Cultural Differences in Translation

When translating text from one language to another, it is important to be aware of cultural differences. Cultural differences can affect the meaning of words, phrases, and even entire sentences. If these differences are not considered, the translation can be inaccurate or even offensive.
Exploring the Crucial Role of Translation Services in Crisis Management

2022 was a tough year for everyone living in Australia. From floods to fires to storms to public health crises, disasters have hit across the country at a rate that shows no signs of slowing down any time soon.